La Centrale Deploys 12 AI Agents to Enhance Marketplace

La Centrale, a prominent automotive marketplace, is enhancing its operations by deploying 12 AI agents over the next 18 months as part of its internally developed Pilot SaaS platform. These agents are designed to automate tasks, utilize marketplace data to make autonomous decisions, and directly support professional sellers, which account for 98% of the company's revenue. This follows two years of generative AI implementation and aims to improve customer interactions, addressing the significant shortfall where nearly 30% of customer calls are unanswered by dealers.

Strategically, the introduction of these AI agents not only signifies a commitment to utilizing advanced technology to streamline operations but also positions La Centrale favorably in a competitive market landscape, particularly following its acquisition by the OLX Group for €1.1 billion. The deployment of these agents is expected to bolster areas such as pricing adjustments, inventory optimization, and customer engagement, ultimately driving significant growth while reducing operational dependency on human resources.